Limited-edition Georgina × Holsten merch headlines a three-day pop-up inspired by the much-talked-about sighting
Riyadh, KSA —10th September 2025: What began as a casual sighting with Georgina Rodríguez accompanied by a bottle of Holsten at a neighbourhood bakery, quickly became a cultural talking point across the Kingdom. This September, Holsten is bringing that moment to life at Riyadh Boulevard, recreating the setting that sparked all the conversation: Rajeev’s bakala.
From 22–24 September, visitors can step inside the pop-up and discover exclusive Georgina × Holsten merchandise, including Georgina’s T-shirts available for a limited time and while stocks last. Guests will also enjoy complimentary Holsten samples as they explore the space, adding to the fun and immersive atmosphere.
Beyond the merch, the experience captures the playful spirit of that now-famous encounter, blending humor, culture, and curiosity.
Where: Rajeev’s Bakala (Pop-Up), Riyadh Boulevard
When: 22–24 September 2025
The story that began with Georgina Rodríguez and her Holsten moment is now on the Boulevard. And with the whispers still swirling… maybe Georgina will be there?
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